It’s that dream 99% of us dream about. Creating that one “Super Product” that no one else has thought of.
Many marketers out there have this frame of mind when it comes to marketing. Because of this, their businesses do not do well at all. True, there are plenty of very successful marketers out there that have made a fortune by coming up with one decent product. Although it is truly a rare occurrence
What do most resort to? Quickfire marketing. In this instance, they will take a substandard product and market it as top quality. Harsh right? Downright dishonest in my opinion. I am not saying that you will never come up with a good product. But, it is not going to be the billion-dollar idea of the year.
The stories you see and read about on the internet of one idea that got someone extremely wealthy, it is very misleading. And, almost never true.
With the possibility of never coming p with a billion-dollar idea, it does not mean you must be disheartened. Instead of wasting your time on trying to get rich quick, put that effort into creating a bestseller product for your company. Your flagship product.
I do however have a serious piece of advice for you. Write it down! You might be thinking of great ideas that can make a good profit down the line, what is the use if you forget it? I personally do not write it on paper. I like to use an app called ‘Workflowy’. It is incredible for making a list to jot down all your ideas.
Why make a list? Why not? That’s what I say. Unless you have superhuman memory it is the best way to keep track of your ideas. I have something like 2000+ ideas on my list. These are products, articles, heck anything I think of. You will find, sometimes, when reviewing your list you will be amazed at some of the ideas.
A smart marketer knows how to build a brilliant sales funnel around a product. It is a discouraging reality but unfortunately, you are not going to sell your product the first time you introduce it to someone. That is why you need a front-end offer that is irresistible. This means that you can make back-end offers that are sure to sell out.
If you get your sales funnel done right, you have mastered the art of turning tire-kicking browsers into cash-paying customers. You might not get this right the first time but doesn’t it sound more legit?
After perfecting this the first time, you can reuse it again and again. In most cases, this means that you have a tap of ready to buy customers at your fingertips. The secret behind successful and legit marketing? Perfect your sales funnel and get ready for never before seen sales.
Just remember that this is no “quick fix” solution. It takes hard work to master a good sales funnel. It is, however, worth every effort.
I hope you enjoyed this article as much as I enjoyed writing it. If you want more help or advice, I would love to hear from you. You can get a hold of me by dropping a voice message via the pop up on the top of the home page.
I offer private and group coaching and would be more than happy to help you take your business to the next level. Click right here to check it out.