Anthony Flatt here, today I’m going to talk about Fiverr, www.fiverr.com, and ways to make money with it.
So, what is Fiverr?
Fiverr is an online global marketplace where people sell products and services starting at five bucks. It’s a website primarily used by freelancers to offer a variety of products and services worldwide. I have been using Fiverr for years and there are really good services you can get off there for a very reasonable price.
What is a Gig? And why $5?
They advertise five dollars per gig. They call it a gig, like a rock band, would get a gig. Today you don’t really get a lot of products and services for five dollars. You certainly still can but it’s entry-level.
When somebody offers to write an article for you for five dollars, they’ll write the article for five dollars. Because that’s the requirement for the whole platform being Fiverr, five dollars.
But if you want to get that in a reasonable amount of time, maybe they’ll say they’re going to deliver it. But they’ll deliver it in a week or three days or five days. And then if you want it delivered sooner, they’re going to offer you additional gigs. Additional gigs are if you pay additional increments of five dollars. Then you can get things done faster or get additional jobs done. Fiverr starts at five dollars but it’s not necessarily just five dollars. You can buy additional gigs.
Why you should use Fiverr?
When I had my podcast intro done, I had it done by a number of different people on Fiverr. It costed me on average $25 to $50 per person to create the intro. I had four or five people create my intro before I actually chose one. In the grand scheme of things, I probably spent $250 getting my intro done. But if I was to hire a local musician here in Atlanta and do the same thing, it would have cost me $1000 to $1500 for sure.
Fiverr is definitely a marketplace where you can get things done at a very reasonable price.
How do you make money with Fiverr?
There are people saying, “Anthony, I want to get into the ‘make money online movement.” Or “I want to start making money on the internet, how do I get started?” A lot of times people think, “Well, I need a start by building a website and then doing SEO, then starting a blog and a podcast. And then I need to build a product.”
To be honest with you, yes you probably do all those things. Overtime. But if you’re just looking to start making money as quickly as possible by freelancing and specifically using Fiverr, it’s a great way to get started. It is also a great way to learn what it is you want to do.
1. Advertise your Talent
When you get in there, you start advertising some of your talents and your services. For example, if you have a talent for writing, you can go and offer your writing capabilities on Fiverr and start making some money. Or if you are a voice talent, you can offer to do voice-overs. If you’re an artist and you want to do design work, you can do that. If you want to create podcast coverage, you can do that. There are lots of different things you can start doing.
The value of doing that is obviously you’ll get paid for it, but you also start to learn what people want, and are willing to pay for. Also where the value basis is so that when you do eventually create a product, you’ll have a better understanding of what the market might be interested in. Also, you’ll be interacting with people who are building products or doing similar things. That’s why they’re hiring you to make this podcast cover or whatever they need.
2. Know what types of products and services people are selling out
And in the process of communicating with them, you could explore with them more of what they’re doing and get a better understanding of what types of products and services people are selling out there on the internet, beyond just the freelancer portion of it. There are lots of videos, websites, and blogs on how to go to Fiverr and get started. So I’m not going to go into a lot of details on how to go to Fiverr and get started, but I do want to give you a little bit of an overview.
Creating your “Fiverr Gig”
Let’s go over a couple of things when creating what they call a “Fiverr Gig.” First off, obviously you have to open an account. You go to Fiverr.com and create your account. Once you’ve created your account you’re going to create your gig, what is it going to be?
1. Create Title
The first thing you’re going to do is you’re going to create a title. It’s going to give you up to 80 characters to type whatever your title is. And then you’re going to have to go to the drop-down menu and choose your category, pick what your product/service is. Then you’re going to add an image. So you’re going to go to the Gig Gallery and click “browse” and pick your image and upload an image for your gig.
2. Make a Description for your Gig
You’re going to want to type a description for your gig. You get up to 1200 characters to type a really good description for your gig. We’ll talk in a minute about a lot of the details of each one of these. Next, you’re going to end up putting in your metadata and that’s the information that describes your gig. Really it’s the keywords. It’s the phrases. If you’re offering transcription services then “transcription services” needs to be in your metadata.
If you’re offering podcast covers, then obviously “podcast covers” because that’s how the search engines are going to be able to find your gig and people outside of Fiverr can actually find and hire you to do those services, not just the people that are on Fiverr themselves. You want to make sure that you get the metadata in there, get your tags in there. Your duration, how long are you going to take to deliver your gig, if it’s one day or if it’s two days, three days or whatever your duration is.
3. Add Additional Instructions for Buyers
Put any additional instructions for the buyer for when they start ordering. A lot of times when somebody buys a product from you, you’re going to need to ask them for additional information like “Give me the URL to your website. Give me the URL to your podcast. Send me the files. Send me the script you want me to use for the voice-over.” You’re going to need to ask them to send you whatever it is that you need to be able to provide that gig.
You would include that into the “Instructions to the buyers” section. And then you save that and continue on. It will allow you to add additional gigs through your Fiverr gig. Depending on what your level is. If you’re brand new, they’re going to limit how many gigs you can offer and then as you get more experienced and sell more products, they’ll open it up and allow you to offer a lot more.
But an additional gig might be, if you normally turn your product around or your service around in three days, for another five dollars maybe you’ll do it in a day, or if you normally only transcribe 300 words, maybe for another five dollars you’ll transcribe 700 words or 1000 words. That’s how you can do it. It’s the up-sell. You go to a fast food place and you buy the burger. The up-sell is the fries and Coke.
It’s the up-sell you give your gig so that you’re not just doing gigs for five dollars, you’re actually doing gigs for five, ten, fifteen, twenty, twenty-five dollars or more. I have seen gigs where some of the up-sells are $50, $75, $60. They add a couple of those up-sells or a couple of those additional gigs. You can have an $80 or $100 sell very easily.
Why you should create a Fiverr Gig?
I said earlier that I wasn’t going to go into great detail on how to create a Fiverr gig because there are so many other resources out there but in the description that I just gave, let me go into a little bit more detail as if I was going to create a Fiverr gig. If I was going to go out and create a Fiverr gig today, I would not just sit down, create a new Fiverr gig and start typing stuff in and put in whatever it is I want to offer.
The reason being, is I have no idea if anybody wants to buy what it is I think I want to offer. Why do I want to create a Fiverr gig if nobody is going to buy it? First I would do some research. I would go out and start searching for the terms that I’m going to use to promote my Fiverr gig and see what comes up. What other offers are out there, see what other people are selling. I will go in and look at the person’s ratings, I’ll look at how many gigs they’re getting, and their reviews.
Tips in Getting Started with Fiverr
1. Pick out the best descriptions and make it your own.
I’ll look at their descriptions, even as much as copy and paste a bunch of different descriptions from a bunch of similar offers and then I’ll go through and pick out the commonalities between them. I’ll pick out the catchphrases and the best parts of them and go and cut and paste those into another document and edit and size those into my own words to then make my description so that my descriptions, my titles and all of my stuff are using the best of all the other offers.
Let’s take all the other offers and get the parts that look best, that sound best and use those. I would also go look at what kind of pictures they using, what kind of descriptions are they using. Are they doing video? What are their tags that they put in there, their metadata so that the Google search engine and the search engines in the world are picking up on that?
2. Don’t type Fiverr in your description
This is something that I would think is obvious but I’m going to say it because somebody’s going to miss it. Don’t type Fiverr in your description or all the returns are going to be Fiverr gigs. If you type in “I’ll transcribe 1500 words for you ____ Fiverr,” then nothing but Fiverr gigs are going to come up.
But if you type in “I’ll transcribe 1500 words for you”, you will probably get some Fiverr gigs. But you’ll get other offers on other websites and you’ll be able to see what those look like. You’ll be able to see how high up is my Fiverr competition ranking with that particularly. A lot of people run from the competition. They say, “Well there’s 40 people already offering that service. I am not here for the competition.”
3. Find what people want to buy
I believe that the competition is like a giant fire hose. All you want to do is get in front of the fire hose and get your part of that stream. It’s better than climb down the bottom of an empty well just to find out little water in it. That’s like building a product and then trying to find a market. You build a widget and then go see if anybody wants to buy it.
Let’s find what people want to buy. And then go build that so that we can get in front of that stream. It’s not really that hard to do.
4. Look for Competitors
When you’re looking at the different competitors on Fiverr, just look at how many offers they have. How many do they have in the queue? How many gold stars or do they have five-star ratings? You can look at Fiverr. It allows you to rank. You assort by the highest ranking on the competitor. Look at your competitors and see what kinds of services they are delivering. Services that are similar to what you want to offer, and how successful are they. If there’s six, eight or ten people offering it and they’re super successful, that’s great.
If they’re both successful and they have 10 or 20 jobs in the queue, that’s great. Because that tells me if they have a lot of jobs in the queue and there’s only two of them. If you would be the third person, at least a certain percentage of the market is going to say, “Okay, that guy’s got 20 jobs in the queue. That guy’s got 15 jobs in the queue.” Or, “Maybe I’m going to hire this person. He/She seems to only have one job in the queue/no jobs in the queue.”
5. Have them hire you.
Some would say, “Hey look, I’ve been doing this for many years but this is my first Fiverr gig. Money-back guaranteed or whatever.” So that somebody will trust you. A trick to help you is to get a bunch of your friends and pay them six or seven bucks. Fiverr charges a fee now, so it will be like $5.50 or whatever it’s going to cost.
So pay them $6-$7 and ask them to go hire you and then give you a good rating on it. Use that at your own discretion, especially if it’s somebody you’ve done work for before. Just give them the money and have them hire you for a job that you’ve already done for them. You gave them money so they’re not out of anything.
6. Have them post a review
They have to spend the five dollars with Fiverr or else the whole system doesn’t work. You can’t have somebody go and post a review for something that you’ve already done. It has to be a new one. But if you could get five or more people to do that, then you’d have more reviews. And that would give the customer a lot more confidence in purchasing from you.
7. Create an American Account
Research shows that people in the United States offering Fiverr gigs are far more successful than people from other countries. I don’t know that this is really true. You might want to do some searches on how you can create an American account if you’re from another country.
8. Create a video
Another thing you want to make sure is that you do create a video. Just grab your phone, do a video of you talking about your Fiverr gig or what you’re offering. It doesn’t have to be a very long video, 10 seconds, 30 seconds or whatever you want to put down. Don’t go on and on and on. Be very to-the-point but be very personable.
Be very relaxed. Try not to be robotic. People will buy a lot more from posts and gigs that actually have a video in them.
9. Post it on Social Media
Then you can also take your Fiverr gigs and you can market on all the social media. You can market it on Facebook. You can market it on Twitter and all of those campaigns. So definitely use all of the social media platforms in marketing your Fiverr gig. Hopefully, you got something out of that and I’ll catch you next time.
If you have a question then head over to www.anthonyflatt.com. Leave a voicemail message and I will feature your question on my blog.